Wednesday, October 28, 2009

The Font Hunt


Initially I was choosing between these few fonts found online. But the more I thought about the belief of my brand, I knew I wanted something more original, something handwritten so I decided I'll draw the word chalk myself. Here are some mock ups before the final one was chosen!


Using up 10 black papers, 2 broken chipped chalk and some photoshop magic..

The chalk logo is born.

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