In Anticipation: CHALK FALL 2011

Macrina White Maxi Dress

Shooting our Fall collection felt like a whole new experience as we had many first encounters. We've always wanted to capture the night scene and finally we did it till wee hours before a hearty supper. And to make it even more special, we had a french model Stephanie who was so warm and professional. Not forgetting big credits to Joel our new photographer whom we had a fun time working with! We can't wait for our FALL launch party because CHALK IS TURNING 2 very soon:)

Countdown to SUMMER 2011: MIMI POLYGON PLAYGROUND

To create a playground set using shapes we got ourselves 6 massively big foam boards and played around with how and where Model Megan will be posing! It was really challenging as the foams were really big and soft but in the end we loved the results!!

FIngers Crossed

We'll be shooting our SPRING 2011 collection next week and we're crossing our fingers the weather stay sweet and sunny for us:) And I lurve this blog!!